The “Deadstock Ban” Wave: How North American Retailers Can Pivot in 2026
For decades, the fashion industry operated under a “quiet” consensus: it was often cheaper and safer for a brand’s prestige to destroy unsold inventory than to discount it. This practice, known as deadstock destruction, saw millions of tons of pristine garments shredded or incinerated to protect brand exclusivity and maintain high price points. However, the […]
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